A Guide to Building Your Content Calendar: The Key To Successful Marketing
Why do marketing plans fall short? There are a number of reasons, but they all boil down to 2 issues — implementation…
3 Tips To Spring Clean Your Marketing Plan for Small Businesses in 2021
Spring season is here! It’s the start to a busier season for small businesses, thanks to better weather and more foot traffic. And before you begin preparing for an increase in customers, you will want to spring clean your online presence and marketing efforts.
My 3 Years At picnic social: Putting the Soul into Marketing
Our content strategist Josh reflects on his three years at picnic and how we was able to put his soul in marketing and find fulfillment.
picnic year-end review: the power of small businesses
2020 is at its close and while we might be ready to ring in 2021, we also want to look back at…
How to support Local Businesses without Breaking the Bank
We know you’re too old to believe in Santa, but this holiday season you can spread joy and love to support local…
How Small Businesses Can Boost Their Holiday Sales Using Facebook Ads
Now that fall is here, the holidays are fast approaching. Is your small business ready to make impressive holiday sales online? This…
How to start a marketing roadmap for your business
Before you start any advertising campaign, you need to know your customers! That’s where a marketing roadmap becomes an essential part of…
How To Manage and Inspire Your Remote Employees
As a manager, practice these three key steps with your remote employees to create a strong team dynamic and long-term success It’s…
A beginner’s guide to creating buyer personas for your small business.
What are buyer personas Buyer personas are a small business’s way of segmenting their audiences and targeting their ideal clients. Have…
The 3 marketing strategies small businesses learned while navigating the “new normal”
Thanks to COVID-19, many small businesses this year have had to adopt new marketing strategies like never before. Many of us faced…