Smart Strategies for Addressing Negative Social Media Feedback
It’s hard not to take it personally when someone leaves your business a bad review online or posts negative social media feedback. You’ve poured your heart and soul into your…
Striking balance between cultural sensitivity on social media
Is your business considering cultural sensitivity on social media? Saying the wrong thing or posting culturally insensitive imagery can offend your loyal customers and prospects and tarnish your brand reputation. …
7 Secrets to crafting viral-worthy social media content
Clients always ask us to help them “go viral,” but the posts you plan don't always exceed your expectations. Sometimes, it's a complete surprise which posts become your most popular.…
10 Proven Marketing Strategies for Growing Your Brand Online
Mastering the art of an online presence can be a challenging task. Churning out new ideas and finding ways to reach your audience can feel like a never-ending process. However, the…
A Guide to Building Your Content Calendar: The Key To Successful Marketing
Why do marketing plans fall short? There are a number of reasons, but they all boil down to 2 issues — implementation and accountability. We get it, when it comes…
3 Tips To Spring Clean Your Marketing Plan for Small Businesses in 2021
Spring season is here! It's the start to a busier season for small businesses, thanks to better weather and more foot traffic. And before you begin preparing for an increase in customers, you will want to spring clean your online presence and marketing efforts.
My 3 Years At picnic social: Putting the Soul into Marketing
Our content strategist Josh reflects on his three years at picnic and how we was able to put his soul in marketing and find fulfillment.
picnic year-end review: the power of small businesses
2020 is at its close and while we might be ready to ring in 2021, we also want to look back at what made this year a unique one for…
How to support Local Businesses without Breaking the Bank
We know you're too old to believe in Santa, but this holiday season you can spread joy and love to support local businesses remain open – you might be the…
How Small Businesses Can Boost Their Holiday Sales Using Facebook Ads
Now that fall is here, the holidays are fast approaching. Is your small business ready to make impressive holiday sales online? This year has been challenging for businesses worldwide, but…