How to optimize your small business marketing budget
How much should you be spending on digital marketing? We share our expert tips to help you create your marketing budget for the second half 2024.
Mastering Lead Generation: 5 Proven tactics to generate quality leads for your small business
Does generating leads for your small business feel overwhelming? Get our top tips to optimize your lead-generation efforts and generate quality leads for your business
6 Overlooked online marketing tips that will transform your small business
How can your small business be seen by its target customers when the internet is so loud? Here are our top 6 overlooked online marketing tips that will transform your small business:
Striking balance between cultural sensitivity on social media
Is your business considering cultural sensitivity on social media? Saying the wrong thing or posting culturally insensitive imagery can offend your loyal customers and prospects and tarnish your brand reputation. …
7 Secrets to crafting viral-worthy social media content
Clients always ask us to help them “go viral,” but the posts you plan don't always exceed your expectations. Sometimes, it's a complete surprise which posts become your most popular.…
3 Tips To Spring Clean Your Marketing Plan for Small Businesses in 2021
Spring season is here! It's the start to a busier season for small businesses, thanks to better weather and more foot traffic. And before you begin preparing for an increase in customers, you will want to spring clean your online presence and marketing efforts.
My 3 Years At picnic social: Putting the Soul into Marketing
Our content strategist Josh reflects on his three years at picnic and how we was able to put his soul in marketing and find fulfillment.
picnic year-end review: the power of small businesses
2020 is at its close and while we might be ready to ring in 2021, we also want to look back at what made this year a unique one for…
How Small Businesses Can Boost Their Holiday Sales Using Facebook Ads
Now that fall is here, the holidays are fast approaching. Is your small business ready to make impressive holiday sales online? This year has been challenging for businesses worldwide, but…
How to start a marketing roadmap for your business
Before you start any advertising campaign, you need to know your customers! That’s where a marketing roadmap becomes an essential part of your business plan. Have you ever gone on…